Consumer Trust & Purchase Intentions in AI-Generated Advertisements: Examining the Role of Third-Party Certifications/Assurance (TPCA) seals and Quick Response (QR) Codes
Consumer Trust & Purchase Intentions in AI-Generated Advertisements: Examining the Role of Third-Party Certifications/Assurance (TPCA) seals and Quick Response (QR) Codes
Dave Sarran 1,